Digital transformation

Buying a car involved too much papework, prolonging consumers’ time spent signing — and causing some bank approvals to take weeks instead of minutes.

My task

Whiteboard sketches that informed the product

My actions

Screenshots of the product as designed

My actions (continued)



Digital signing saved an average of 31 minutes per deal* and greatly reduced missing signatures.

Dean reported that, over time, usage of the tool went higher than expected — allowing users to scan documents, make them into templates, set up digital signature fields, and continually reduce their reliance on paper.

Source: 2021 Cox Automotive Car Buyer Journey

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